Instagram Story Size Guide
Everything you need to know about Instagram Story dimensions, template sizes, and the perfect 9:16 aspect ratio.
Instagram Story Calculator
Enter width to calculate height automatically
Enter height to calculate width automatically
Recommended Instagram Story Sizes
Instagram Story (Recommended)
1080 × 1920
Perfect quality for Instagram Stories
9:16
Instagram Story (Minimum)
540 × 960
Minimum acceptable quality
9:16
Instagram Story (HD)
1080 × 1920
High definition standard
9:16
Instagram Story (4K)
2160 × 3840
Ultra high quality for future-proofing
9:16
Quick Reference
Aspect Ratio: 9:16
- • Width is always 9/16 of height
- • Height is always 16/9 of width
- • Decimal ratio: 0.5625
Common Calculations
- • 1080px width = 1920px height
- • 540px width = 960px height
- • 720px width = 1280px height
Instagram Story Size Specifications
Recommended Size
- Dimensions: 1080 × 1920 pixels
- Aspect Ratio: 9:16
- File Format: JPG, PNG, MP4
- Max File Size: 30MB (video), 8MB (photo)
Safe Zones
- Top Safe Zone: 250px from top
- Bottom Safe Zone: 250px from bottom
- Profile/Username: Top 100px
- CTA Button: Bottom 100px
Template Layout Guide
Full Screen Template
1080×1920
Perfect for background images and full-screen content
Safe Zone Template
Safe Content
Content within safe zones for text and important elements
Text Overlay Template
Content
Background with text overlay areas
Best Practices
Design Tips
- • Keep important content within safe zones
- • Use high contrast for text readability
- • Optimize images for mobile viewing
- • Test on different devices
Technical Tips
- • Use 1080×1920 for best quality
- • Keep file sizes under limits
- • Use web-safe fonts
- • Export at 72 DPI for web